Saint Paul Restaurant Resiliency Project

Digital Transformation Index

 

Digital Audit Criteria

Every restaurant deserves an objective assessment of their digital capabilties.

Saint Paul Restaurant Resiliency Project Staff uses the following criteria to determine where restaurants should focus their energy and where the City should focus it’s support.

Platform Rating Factors
Website
Google
Yelp
Delivery
Carryout/Curbside
Resevartions
Third-party Ordering/Delivery Platforms 		Five stars = 6+ factors
Four stars = 5 factors
Three stars= 4 factors
Two stars = 2-3 factors
One star = 1 factor
0 stars = 0 factors
 Are the hours of operation accurate?
Can you easily locate the:
- Address, is it accurate and is there a link to the map?
- Email Address, Contact Us, or Newsletter Form (website only)
- Website address, is it accurate, does the link work?
- Phone number and are you pleasantly greeted when you call?
- Menu, is it up to date?
- Online ordering?
Are there at least three reviews or testimonials with minimum 3.5+ star ratings?
Are there photos and images of the restaurant and its brand?
Merch Five stars = 6+ factors
Four stars = 5 factors
Three stars= 4 factors
Two stars = 2-3 factors
One star = 1 factor
0 stars = 0 factors
 Can you select:
- Memorabilia?
- Clothing?
- Bottled/packaged foods?
Can you easily locate the website address, is it accurate, does the link work?
Are there at least three reviews or testimonials with minimum 3.5+ star ratings?
Are there photos and images of the restaurant and its brand?
 
 
 




  
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